NFL to put the phrase ‘End Racism’ on the banks of final zones in Week 1 as part of its fight for social justice

As part of the NFL’s commitment to social justice programs, the “It Takes All of Us” and “End Racism” messages will be painted on all the shores of stadium finals in Week 1 of the regular season, the NFL told teams in a memo obtained by ESPN.

The two messages of inclusion, which will be painted in both final areas of the stadiums, are key elements in the league’s multifaceted effort to highlight its efforts to support diversity and inclusion

Messages from the end zones demonstrate “how American football and the NFL bring people together to work as one and use our example and actions to help beat racism,” reads the memo.

As previously reported, the song “Lift Every Voice and Sing”, traditionally known as the African-American national anthem in the United States, will be played in pre-Week 1 games ceremonies. On the screens will be mounted images of the work of players and teams for social justice to accompany the melody.

According to the memo, the NFL has partnered with the James Weldon Johnson Foundation (author of the song) and NCAAP to work together and educate fans about the song’s historical significance weeks before Week 1 and use the NFL platform and its communication channels as much as possible to do so.

The memo also confirms that players will have the option to use stickers to honor victims of systematic racism.

“Each player will have the option to individually honor someone by displaying the person’s name with a decal behind the helmet,” the memo says. “Players will be given a list of names and a biographical summary to help them in their decision, in any way, they can also choose a victim of systematic racism that is not on the list.”

Coaches can also honor victims with patches on their caps if they wish.

The league will also recognize health workers in the COVID-19 line of defense against the pandemic.

“In every stadium seat, between 30 yards, there will be a message to thank the workers in the battle line,” the memo says.

The league worked with players and the NFL Players Association to develop the Plan for Week 1.

For the plan to be drafted, team owner on the league’s social justice committee such as Gayle Benson of the New Orleans Saints, Michael Bidwill of the Arizona Cardinals, Arthur Blank of the Atlanta Falcons, Dee Haslam of the Cleveland Browns, Shad Khan of the Jacksonville Jaguars and Artney Roo II, chairman of the Pittsburgh Steelers and head of the NFL labor diversity committee, they were also consulted.